Recently, the Beef Cattle Institute (BCI) at Kansas State University (K-State) hosted 22 members from the Department of Housing and Dining Services’ food service management team to learn about beef sustainability.
The tour, “Sustainable Beef 101: Food service professionals,” was intended to teach non-biased beef sustainability information to non-commercial foodservice providers.
“With this information, the Beef Cattle Institute aims to develop long-lasting relationships within the foodservice industry so that there will be ongoing dialogue about beef sustainability which will occur both up and down the supply chain using current scientific information,” said Patti Dollarhide, BCI project director of beef value chain alliances.
Food service professionals are vital to the future of the beef industry. As a land-grant university, K-State has a unique opportunity to help educate its food service professionals on where the beef they serve comes from.
Tour participants first visited K-State’s Stanley Stout Center where they learned the differences in methods of raising and taste of grass-and-grain finished beef. Debbie Lyons-Blythe, owner of Blythe Angus Ranch and Blythe Family Farms in White City, Kansas, and Lee Borck, chairman of Innovative Livestock Services and Beef Marketing Group in Manhattan, Kansas, both members of the BCI’s advisory board, answered the group’s questions. The visitors interacted during a live demonstration of low-stress animal handling at the Department of Animal Sciences and Industry’s Purebred Unit. The tour wrapped up at the Intake Unit where Dr. Bob Weaber, professor of animal science and industry and extension specialist, discussed confined feeding operations. Tour participants were given the opportunity to make their own “cattle casserole,” using ingredients common in cattle feed rations.
Tour participants agreed K-State’s beef production specialists are passionate about both their cattle and their work. The participating food service professionals enjoyed taking photos throughout the day and sharing what they learned about beef sustainability.
The BCI hopes this experience will help K-State’s food service professionals be more knowledgeable when purchasing meat, and help their team be a source of information for campus consumers.
“Our professional management team was excited for the opportunity to learn more about the science and production practices surrounding the beef industry,” said Mary Molt, associate director of K-State Housing and Dining Services. “The continuous quest of ranchers, feeders, and researchers to produce the best quality of beef using the most sustainable practices was especially educational. The program has prepared us to answer questions about the beef we serve. The real-life experience of seeing beef production operations and hearing from so many professionals has given us the accurate information to respond with some authority to the misconceptions we sometimes hear.”